Coaches · Video

Turning Around Athletic Programs

Delivered with a hand-drawn U-shaped curve representing a program's decline and recovery — on a key truth about turnarounds. Topics covered: why most…

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Working from a hand-drawn U-shaped curve of a program's decline and recovery, Bruce Brown shares a key truth about turnarounds: most coaching jobs open partway down the descent, and the climb back is usually slow. His main point is for the kids who buy in before success arrives — the early believers who are the real heroes of any turnaround.

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