Videos

Short video lessons from Bruce — 63 clips, one idea per clip.

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Intentional Coaching 2 - Building Leaders

From Rob Miller in the intentional coaching series (the four avenues: athletes making great choices, building leaders, creating support through parents…

Coaches Aug 2026

Feedback Is the Norm

On building a program where feedback is expected rather than resented — the growth-minded standard Bruce sums up as “expect it, accept it, embrace it.”

Coaches Jul 2026

Parents During the Game

Continuing the Role of Parents in Athletics series — what athletes say helps them during competition itself, the part of the experience kids love most…

Parents Jul 2026

Parents, Releasing Your Athlete

Part of the Role of Parents in Athletics series — on the single practice his most successful athletes credited for getting them where they got: parents…

Parents Jul 2026

Parents Before the Game

The first of four or five 10-minute topics drawn from one of Proactive's most requested presentations of the past two decades, The Role of Parents in…

Parents Jul 2026

Parents After the Game

Finishing his series on the role of parents in athletics — covering parents' responsibilities to their athletes after the game. Topics covered: the exit…

Parents Jul 2026

New Additions from the Original Presentation

On the role of parents in athletics (speaker not named in the recording; context — age 48, a daughter in trap shooting — indicates Rob Miller rather than…

Parents Jul 2026

I Love Watching You Play

Sharing the origin of the now-famous phrase from his Role of Parents in Athletics presentation — Proactive's most requested presentation nationwide, built…

Parents Jul 2026

What Is Your Track Record

Reframing what a coach's track record really is. Topics covered: how a track record creates credibility, trust, confidence, and hireability; why wins and…

Coaches Jul 2026

What Drives Your Team

Drawn from 20 years of watching thousands of high school and college teams — on the six things that drive teams, presented as an ascending ladder with the…

Coaches Jul 2026

Walk Away Drill

On practicing — not just preaching — composure under provocation. Topics covered: the realization that coaches explain how to behave when tempers flare,…

Coaches Jul 2026

Turning Around Athletic Programs

Delivered with a hand-drawn U-shaped curve representing a program's decline and recovery — on a key truth about turnarounds. Topics covered: why most…

Coaches Jul 2026

Trust on Teams

Drawing on the presentation and booklet The Impact of Trust. Topics covered: how visible high trust and low trust are — you could watch two teams practice…

Coaches Jul 2026

Thematic Approach to Teaching Character - #1 - Character Traits & Quotes

Recorded on a spring day at his Camano Island, Washington home overlooking the bay toward the Cascades, where Proactive hosts its coaching retreats — the…

Coaches Jul 2026

Thematic Approach to Teaching Character #3 - Spotlighting

The final segment in his three-part series on teaching character through sport with themes of the week or month (part one: choosing traits and bombarding…

Coaches Jul 2026

Thematic Approach to Teaching Character #2 - Presenters

Second in a three-part series on teaching character through sport using a thematic approach (part one covered identifying the character traits your sport…

Coaches Jul 2026

Tale of Two Teams

Comparing two teams that do the exact same job in radically different ways — and what that means for any team culture. Topics covered: the flat tire on…

Coaches Jul 2026

Stages of Coaching

On the five stages coaches reside in — which we largely get to choose, and which your athletes can identify for you instantly. Topics covered: the…

Coaches Jul 2026

Stages of Athletes

On the predictable stages every athlete moves through, and the coach's job to be what each stage needs. Topics covered: the joy stage (pure love of…

Coaches Jul 2026

Shared Joy

On the two kinds of pride — drawn from the Life Lessons booklet and the Captains and Coaches workshop. Topics covered: the bad kind of pride (arrogance,…

Coaches Jul 2026

Self-Correct

On self-correction as a motivational and teaching technique used by great coaches. Topics covered: the standard model of immediate correction (simple,…

Coaches Jul 2026

Red Shirt Warriors

Recorded on a beautiful fall day on Camano Island — telling a story he uses in his presentation The Impact of Trust, about what allows you to be trusted.…

Coaches Jul 2026

Preparing for a Parent Meeting

On the pre-season parent meeting — one of only a couple of official parent meetings a coach gets (the other being the end-of-year banquet), and a one-shot…

Coaches Jul 2026

Positive Intent

Recorded in January from California's Central Coast, where he escaped the cold to spend time with grandkids — on a communication concept for teams. Topics…

Coaches Jul 2026

Overview of Shaping

On shaping — the third stage of teaching a character trait (define, model, shape, reinforce) and the one where coaches start to lose their effectiveness.…

Coaches Jul 2026

Methods for Selecting Team Leaders

Surveying the different methods of choosing team leaders — all drawn from his book Proactive Leadership (page 50), written as a semester's worth of lesson…

Coaches Jul 2026

Life Lessons for Athletes

Recorded in the Proactive guest house on Camano Island, where coaches, team leaders, and athletes come for retreats — introducing the presentation and…

Coaches Jul 2026

Life Lessons and Trust

The closing video of a four-part Proactive Coaching mentoring series for teachers, coaches, and school athletic programs (the speaker is not named in the…

Coaches Jul 2026

Leadership - Leaders Must Be Developed

Leadership - Leaders Must Be Developed (Short Promotional Message)

Coaches Jul 2026

Jackass Farm

Built around a memorable line from a crusty old baseball coach at a multi-sport clinic early in Bruce's career: "If you keep 24 great kids, you can keep…

Coaches Jul 2026

Intentional Coaching 1

From Rob Miller, the first in a series on intentional coaching — the process of developing intentional teams through athletes' choices, leader…

Coaches Jul 2026

Improve Your Team

Covering two sides of the same coin. Topics covered: the only six ways to improve any team — athletic, school, youth organization, NFL, or business…

Coaches Jul 2026

First Rate People Hire First Rate People

Recorded in his favorite reading spot in the guest house — drawn from the Impact of Trust presentation and booklet. Topics covered: the three things that…

Coaches Jul 2026

Faceless Opponents

On a concept he introduced to a successful Division I football team whose coach assigned him to cut down their personal-foul penalties. Topics covered:…

Coaches Jul 2026

Every Athlete Has a Story

Recorded from his home on Camano Island, Washington — on one of Proactive's core beliefs: every athlete you coach has a story, and as coaches we need to…

Coaches Jul 2026

Defining Athletic Attitude

Drawn from the booklet Teach Attitude First and the Power of Your Words presentation — on actually defining the word coaches preach most. Topics covered:…

Coaches Jul 2026

Dad's Home

On the advice he received in his forties that he wishes he'd had in his twenties: how to transition from coach to family each night. Topics covered: the…

Coaches Jul 2026

Cutting

On one of the most difficult parts of coaching: cutting players. Topics covered: seeing tryouts from the player's side — the courage it takes to come out…

Coaches Jul 2026

Controlling Your Thermostat

On managing the emotional "coaching thermostat." Topics covered: why coaching is an inherently emotional profession and why frustration is normal — the…

Coaches Jul 2026

Commitment - The Five Levels

On commitment — answering the question coaches always raise ("we need more commitment from our athletes") with the sharper question: commitment to what?…

Coaches Jul 2026

Coaching Against a Vision

On a different way of framing who you're really coaching against. Topics covered: the trap of coaching against opponents — playing up to good teams and…

Coaches Jul 2026

Coach Wooden

Telling a story that he says changed his life, especially his life as a coach. Topics covered: young Bruce in his twenties, hungry to grow ("I thought I…

Coaches Jul 2026

Building Confidence – Believe in Them

On one strategy for building confidence in athletes: believing in them before they're successful, so they can believe in themselves. Topics covered: why…

Coaches Jul 2026

Building Allegiances

On how coaches can build allies — because coaching is a lonely job at times, and anyone who coaches long enough will face attacks, often from parents who…

Coaches Jul 2026

Best Players, Best Workers

Best Players, Best Workers (Short Clip)

Coaches Jul 2026

Beliefs on Changing Behavior

The companion piece to the five-step Power of Your Words process — laying out the beliefs coaches should hold about changing athlete behavior. Topics…

Coaches Jul 2026

Additional Questions for Challenging Athletes

Extending his presentation The Power of Your Words on working with challenging athletes. Topics covered: a recap of the five-step behavior-change process…

Coaches Jul 2026

7 Ways to Develop Role Players

On building teams where every role is understood, embraced, and celebrated. Topics covered: why every great team has multiple roles that must all be…

Coaches Jul 2026

7 Steps to Resolve Team Problems

On resolving team problems — because the only guarantee in any athletic season is that there will be issues (playing time, injuries, behaviors), since you…

Coaches Jul 2026

5 Steps to Changing Behavior

Expanding on his presentation The Power of Your Words — the coach's ability to help kids change behaviors when they don't arrive with the attitudes the…

Coaches Jul 2026

4 Roles

Drawn from The Role of Parents in Athletics — one of Proactive's most-requested presentations, with companion DVD and booklet built almost entirely from…

Coaches Jul 2026

10 Traits of Successful Athletic Programs

Distilling the common traits he sees in great athletic programs from working with teams around the country and the world, offered as a self-assessment for…

Coaches Jul 2026

10 Thoughts for When Your Team Is Stuck in Average

Recorded outdoors by his fireplace on a cool spring day — offering ten thoughts for leaders whose teams are stuck in average: winning what they "should"…

Coaches Jul 2026

10 Thoughts for When Your Team Is Struggling

With ten strategies for leaders whose teams are flat-out struggling — including seasons you know will be hard before they start. The ten: bring tremendous…

Coaches Jul 2026

10 Thoughts for When Your Team Is Performing Well

The companion to his struggling-team and stuck-in-average talks — on what leaders must keep doing in the middle of a great run, rather than sitting back…

Coaches Jul 2026

Teachable Spirit

Recorded on a beautiful fall day on Camano Island — on one of the first character traits taught in the Life Lessons booklet and presentation, following…

Athletes & Leaders Jul 2026

Selflessness

Selflessness (Short Clip)

Athletes & Leaders Jul 2026

Givers and Takers

On the concept of givers and takers — a presentation he recently delivered to a Division I football team so players could examine themselves, their…

Athletes & Leaders Jul 2026

Discipline

On one more character trait from the booklet, presentation, and DVD Life Lessons for Athletes. Topics covered: why every kid has his own definition of…

Athletes & Leaders Jul 2026

Culture Keepers

Recorded on a cool, wet autumn day in the Pacific Northwest — for coaches who have intentionally built a team culture through the Captains and Coaches…

Coaches Jul 2026

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